Great things happen when purpose, creativity, and collaboration come together.

We’re proud that Brewer and our partner FleishmanHillard Indonesia have been recognised with the PRCA APAC Consumer Award 2025, alongside our client Danone-AQUA.  

The award celebrates “100% Murni, 100% Petualangan Indonesia” — a nationwide campaign developed with Wonderful Indonesia and the Ministry of Tourism and Creative Economy, encouraging Indonesians to rediscover their own backyard through more mindful travel.

Brewer led strategic communications, and FleishmanHillard Indonesia took the lead on media engagement. Together, we brought the message to life — reaching youth audiences with a simple but powerful idea: protect what makes Indonesia so special.

With Danone-AQUA’s sustainability mission at the heart of it all, the campaign sparked national conversations around conscious travel, and drove strong engagement on the ground.

Thank you to the teams at Danone-AQUA and FleishmanHillard Indonesia for the trust and collaboration — and to everyone behind the scenes who brought this campaign to life.

Here’s to more meaningful work, and more adventures to come!