Brewer Asia

Building Resilience and Wellbeing in ST Engineering’s Corporate Communications Team

Building Resilience and Wellbeing in ST Engineering’s
Corporate Communications Team

ST Engineering’s Corporate Communications department engaged Brewer for a mental wellbeing workshop designed to equip team members with essential self-care and resilience-building skills. Tailored for a high-demand work environment, the workshop provided practical strategies for managing stress and fostering sustainable mental health. 

Workshop Highlight

  • Understanding Self-Care 
    Explored self-care essentials, debunking myths and highlighting its role in mental wellbeing. 
  • Identifying Signs of Stress 
    Taught participants to recognise signs of stress and burnout common in corporate communications, enabling proactive response. 
  • Mindfulness Techniques 
    Practical mindfulness exercises helped the team manage stress, improve focus, and maintain emotional balance. 
  • Stress Management Strategies 
    Provided techniques to handle high-stakes projects and deadlines while preserving mental health. 
  • Practical Implementation 
    Each participant left with actionable self-care practices to integrate into daily routines, supporting ongoing mental and emotional health. 

Learning Outcomes

The workshop empowered team members with a deeper understanding of self-care and stress management, fostering a proactive approach to mental wellbeing and contributing to a balanced, supportive workplace culture at ST Engineering.

OUR ROLE

  • Integrated Launch Plan Development
    Created an integrated communication plan to launch the campaign in Indonesia, incorporating PR, social media, influencer partnerships, and paid media strategies. We worked closely with partner agencies to ensure seamless execution of the plan.
  • Narrative and Messaging Development
    Created the overarching “Not all Water is the Same” campaign narrative. We also developed messaging to highlight AQUA’s superiority, highlighting the brand’s commitment to delivering high-quality water and protecting Indonesia’s water sources.
  • Expert Engagement
    Built credibility by collaborating with hydrology and health experts, ensuring the message was grounded in science and resonated with the target audience.
  • Media Engagement
    Organised a closed-door editorial briefing with 14 top-tier editors to provide in-depth context on water quality issues in Indonesia. The campaign was officially launched with a media gathering, featuring a panel discussion with hydrology and health experts, and attended by over 50 journalists.